Professor Carlota Perez on Cisco Thought Leadership.

The title of this entry will take you to Cisco's "Thought Leadership" page. There you will find a variety of information and podcasts from a number of speakers. Specifically I wanted to point out Professor Carlotta Perez has a podcast about her long wave economic theories. Professor Perez is able to lay out where we are in the "transition" from "installation" to the current "deployment" periods. Providing the listener with some insight as to how the Information and Communication Technologies will affect them in the very near future.

Professor Perez did an interview (approximately 2005) with Strategy and Business entitled "Carlota Perez: The Thought Leader Interview" available here. (Subscription required). There she is able to draw on the "5 great surges" and apply this history to our current situation. Surprisingly, much of what is occurring in 2007 fits the previous surges progress and profile. A few key excerpts from the document show the strength of her analysis.

• When a new set of technologies is ready to emerge into widespread use, it needs the force of freewheeling investment capital to give it momentum. This period which Professor Perez calls Installation, might take 20 to 30 years to develop; then, there is another 20 to 30 year period called Deployment, when the potential of those technologies for improving quality of life comes to fruition.
  
• According to Perez, the industrialized world is still in the middle of its painful transition from Installation to Deployment.
  
• We may have a jolt or two in the near future, and then a great boom probably lies ahead. But the NASDAQ collapse of 2000 was not big enough to force the changes necessary to get there.
  
• The collapse has to be disastrous enough to make it clear to everyone that the time when the stock market drives the growth of the economy is finished.
  
• You and I both have seen the changes wrought by information technology, and we think it is uniquely momentous. Yet previous technological revolutions made equally momentous changes.
  
• Our present, fifth, surge, the age of information technology and telecommunications, began in 1971 with Intel's microprocessor. If the historical pattern holds, this surge still has 20 to 30 years left to realize its potential.
  
• S+B: And organizations are different as well?
• Perez: Yes, each surge brings with it a new organizational paradigm, new best practices, a new common sense.
• S+B: What happens next?
• Perez: Well, in an ideal world, we would smoothly enter a golden age of expansion and growth in the global economy - a time when the amazing, wealth-creating information technology paradigm lifts all boats and produces global welfare. Instead, as in every previous surge, there is a difficult interim period: a time of uncertainty, instability and economic recessions or even depression. In my book, I called this interim period the turning point.
  
• S+B: How does that come about?
• First, every time some forward-looking CEO tries to implement a three year plan, he is ousted in three quarters.
  
• Second, prices have to come into line. During Installation, there is always strong asset inflation (both in equity and in real estate) while incomes and consumption products do not keep pace. This creates a growing imbalance in which the asset-rich get richer and the asset poor get poorer. When salaries can by houses again, we will be closer to the golden age.
  
• Third, as Deployment gets closer, you will see increasingly stable industry structures. Look at the mad price wars of the airline industry; it has a lot of restructuring to do to segment its markets and develop a sustainable set of practices.
  
• Fourth, there need to be innumerable investments and business innovations to complete the fabric of the new economy. Here's one example: Millions of self-employed entrepreneurs work from home with uneven sources of income.
• Finally, I'm not sure we've understood the causes of fraudulence at companies like Enron, nor how to avoid them by means other than excessive bureaucratic controls. The key decision makers, in government and business, do not seem ready to make the changes that could get a golden age under way.
  
• S+B: Then why not simply wait for it to emerge?
• Perez: Because left to itself, it might not happen. Historically regularities are not a blueprint: they only indicate likelihood. We are at the crossroads right now. It is our responsibility to make sure that the enormous growth potential of the next golden age will not be lost.

Reviewing the podcast and reading the document are highly recommended. Professor Perez also has a book entitled "Technological Revolutions and Financial Capital: The Dynamics of Bubbles and Golden Ages." ISBN:1843763311. I would reassert the time and place to be conducting these types of software developments is now.

Technorati Tags: Genesys, Perez, Change, Research, Trends

Professor Paul Romer on Growth

Click on the title of this entry to be taken to a podcast from www.econtalk.org. Once there you will be able to download Professor Paul Romer's paper and listen to the podcast.

Stanford Professor Paul Romer is also a Senior Fellow at the Hoover Institute and one of the many academics that I follow. He is the author of the theory and ideas contained within the "People, Ideas and Things" as the three key attributes of economic growth. Recall that this was the initial idea that I used in calling this software development "People, Ideas and Objects."

At approximately 16:10 into the podcast there is a discussion that is very pertinent to the energy industry. And that is ideas need to be discovered to maintain growth. As we learn more, knowledge becomes more important in the enabling of growth in economies. And as economies increase in size, more ideas are required more frequently. In turn economic progress has enabled more people to be engaged in the discovery process. Knowledge building on prior knowledge, and more and more people engaged in the discovery process. Professor Romer notes over time, these two factors are why we are able to attain higher rates of growth.

The oil and gas industry is of course built on ideas. The industry has achieved its current levels on the basis of the ideas that have been generated over its 140 year history. To move forward will require more ideas, and at a faster pace. So not only is it an application and development of the earth sciences and engineering disciplines, it is a never ending escalation of knowledge. Tell me how, and explain to me why we expect the current bureaucratic corporations will ever attain this acceleration in idea generation and application? These concepts also imply that if we do not re-organize the industry, we will never attain anything greater then what exists today. We are organizationally constrained.

Professor Romer is asked during the podcast about securing intellectual property. As we have learned through the writings of Professor Langlois markets are made up of individuals. I believe that the tie-in of ideas and markets is a key attribute of the energy industries future. The motivation to pursue our own ideas is monetary. Once you have secured your rights by publishing them, then and only then are they used for the greater benefit of all. This is the dual role of copyrights, that they are earned through publication and the source of value generation in the future economy.

Meta ideas or idea discovery systems are an inherent part of this systems module definition. A definition that includes both Research and Capabilities, and Knowledge and Learning modules. Only when the organizational key players (the JOC) are recognized in the legal, financial, operational decision making and cultural frameworks will the ability to generate and use ideas come about. Elements of these two system modules will include the functionality of tracking and valuing the intellectual property. Professor Romer states that ideas lead to change which leads to growth. Bureaucracies can't change fast enough for the markets growth needs.

These comments of Romer's provide a clear understanding of how the energy industry will increase or maintain its productive capacity. Ideas, and their discovery process are the life blood of the earth scientists and engineers, and more importantly the future of this industry. Oil does indeed exist in the minds of oilmen.

Technorati Tags: Genesys, Romer, Ideas, IP, Productivity

All the Canaries have stopped singing. (Click here)

I have followed Matthew Simmons for over 10 years and his message has been constant throughout. The need for the industry to move forward to meet the demands for energy in the future is a necessity for our way of life. Simmons has weathered the storm of criticism by focusing his message and double-checking the facts. I would suggest that he might have the most accurate read of the pulse of the peak oil situation. Defining in many practical ways what the effect will be to the energy industry and society as a whole. I have always considered Simmons the anti-Yergin, honest, factual and with no apparent agenda other then sustaining our way of life. Apparently in his spare time, Simmons has also closed over $50 billion in industry investments.

I ran across this recent podcast that captures and summarizes his ideas in a concise manner. Simmons' suggests three important points;

1. Producing countries will soon learn it is in their interests to choke back production, increasing prices and extending the life of their reserves.
   
2. Consuming countries need to take some sort of coordinated effort.
   
3. This is an energy industry related leadership failure.
   

A few select quotes from the podcast.

@ 21:45 - The urgency of this could not be any higher, and yet the complacency among our energy leaders is just astonishing.
@ 30:45 - (Peakoil) is a religious debate.
@ 38:45 - (Talking about solutions to peakoil) Throwing billions of dollars at a problem is the easiest way in the world to waste money.

The time to organize ourselves and deal with these challenges is now. Going in with the classic bureaucratic command and control is the most illogical choice. To a large extent, it is the inability of the bureaucracy to keep up, and understand the energy business that has brought us to this point. The Joint Operating Committee (JOC) is the natural form of organization of the industry, first and foremost we need to build the software to identify and support the JOC. Unleashing the brain trust of the industry to mitigate peak oil impacts and realize the full potential of the globalized economy. Contact me here if you also believe we need to start these developments, and lets get started.

Technorati Tags: Genesys, Call-to-action, Peak-Oil

A call to action for those in the energy industry.

I'm sensing that the time in which we start software developments is near. I took the better part of the past month to evaluate many of the technologies that we propose to use, and upgrade my skills to the current technology offerings. This started off with Sun Microsystems offerings of Java 5.0, GlassFish and NetBeans 5.5.1 Integrated Development Environment (IDE). The new "Open Source" development models and associated products are maturing, and they will have remarkably positive effects on the quality of the software built from this point forward. Many small changes that will have a revolutionary impact in the next 10 years.

I also am sensing that these tools have changed to now include an inherent addition of "the user" in many of the underlying concepts. The ability to communicate with the user is enhanced, bringing an expectation that the users will be more technically savvy then they may have been in the past. Not that the users will be the ones to write the commercial code, but are the key to software quality and effective designs. Excluding them is responsible, in my opinion, for the failure of most of the past software development projects. Open Source access can enable the user to better understand what is being done and this will demand a very strong understanding of the Java programming language.

And this is the opportunity for those with the business, engineering, and geological understanding of the energy industry. To apply their current skills to the development of their software. The developers are involved in their own science and need to focus on that, the more that we as users can understand of their information technologies, methods, processes, terminology, syntax and computer science, the better off we all will be. I would predict that in ten years the average user will be as intimately familiar with the JDK and other tools as they are today with email and Office applications. It is a software development revolution that is being facilitated through the technologies that I've mentioned and the users as its core. The next 10 years will come to be known as the golden era of software development. If I needed 1,000 developers I could easily attain those resources from the large pool of enterprise capable Java developers. And this will be easily done with the resources of the energy industry, a $2.5 trillion industry. What I will not have and will desperately need is the 8 to 1 volume of users-to-developers ratio for research, definition and overall direction of the developers.

There is a much faster pace of progress in the development of these technologies then in the very near past. I think it is that we are no longer constrained by the pace of "Windows Innovations." (An oxymoron as far as I am concerned.) Anyone with a good idea can have them easily implemented with in the technology stack for the benefit of everyone. And the ideas are coming from everywhere. The changes that I see in NetBeans over the past 18 months are truly shocking. Java as well and Glassfish was barely a concept then. There is one technology that adds a new element to all these technologies and that is Sun Microsystems Dtrace. Dtrace is a tool that can evaluate and analyse the interactions of the application's code. Taking the idea of a debugger to a level that previously would have been barely able to comprehend. Errors, bugs and other nasty side effects of the development are exposed immediately. Many of the bugs identified by Dtrace were not even known to exist 18 months ago! Dtrace brings the level of application code quality to the level of a pure science.

I have always been a fan of the three leaders in the industry today. Sun, Apple and Google are very much alike in their approach to business. They are also the ones that are primarily responsible for this golden era that I speak of. Buying their stock has always been a given to me. I am also very impressed with the fit and finish of the "Google Apps for your domain" services that I have decided to begin to use for www.people-ideas-objects.com. Having the users, developers and any others who need to access this future software service will soon begin to learn and appreciate the far-reaching vision of Google. I cannot imagine what these three companies offerings will be like in ten years from now. The capability of implementing the vision that I have articulated for this project is a given, for that I am now very certain. There is no technical risk associated with the large objectives that I have set out here in this blog.

Lastly Web Services seems to be passing as the last great technical fad. I can assure you otherwise. Web services will be the way that almost all industries, business and people interact commercially in the next ten years. Although I have no evidence of this, the technical infrastructure is in place and there is nothing to stop it from becoming "real" in the very short term. One company that I did find that holds out much of the promise of web services is David Duffield's www.workday.com offering. Mr. Duffield's previous company, PeopleSoft, provides him with a level of very high credibility. Our use of his web-services for General Ledger, Accounts Payable, Accounts Receivable, Payroll and Human Resources provides us with an api and a small fee for each transaction we process using their technology. Enabling this community to focus on the truly unique needs of the energy industry. The promise of web-services will materialize in the next 18 months. For that I am certain.

It is also interesting to me that www.workday.com have implemented "Ram Resident Databases". This method of running a database of course is not new, but provides a performance kick to the tune of 100,000 fold over disk-based databases. With the relatively low cost of a TeraByte of Ram, this is an innovation whose performance is very cost effective.

We need to get moving on these ideas and concepts today. Time is wasting and the technical revolution has begun. Peak oil is not a flawed theory. If you are someone in the oil and gas industry who knows that this is a better way for Information Technologies to interact within the industry, please write to me here, and lets get started.

Technorati Tags: Genesys, Call-to-action, development, Collaboration, Ideas, Open-Source, User

A Variety of Upgrades

Some very good news, we now have a "presence" in the three main cities that I see this software development application appealing to. Calgary, Aberdeen Scotland, and Houston in Texas.

To contact me call;

• Calgary 403-467-7971
• Aberdeen 44-122-467-6304
• Houston 713-965-6720

We also have a new domain name and it is "www.people-ideas-objects.com". This will be the domain that is used by all of the users of this proposed application. The "front end" of the application will be "Google Apps" which provides each of our users with the basic collaborative environment. This environment will include 10GB of email, collaborative "Google Doc's and Spreadsheets", calendar, contacts, chat, voice, SSO (Single Sign On), home page and hosting of each users content for information, marketing or whatever they may need or want from a web page. (Think what Intellectual Property you have today, and may have tomorrow. And then consider how your intelectual property may augment your retirement income.)

As time passes and we complete the proposed software developments, users will be able to interact with other users of this application. Software developers and other people interacting in the markets and / or firms of the industry. Google provides us with this virtual environment, and then through the Google API (Application Programming Interface), users will interface to the modules I have described here, as well as, the transaction and processing or "back end" of this business application. A virtual environment that will be available anywhere and at anytime. Readers of this blog may find these software developments maturing around the same time most are collecting their gold watch! So get involved today!

I chose this domain name for a very particular reason. To have the potential users of this application begin to think how each of us in the industry will operate in the Peak Oil era. In the "old" economy it was believed that to expand you needed one of three basic building blocks. Capital, Transportation and / or Communication. University of Stanford Professor Paul Romer coined the following comments. (See also here). In summary he has restated the basic elements of the new economy are People, Ideas and Things. My twist on this is the fact that as object oriented software developers, (including those developers that may be working in the industry now), objects are our perspective. A small play on words but I think the potential users of this system should get some good ideas what their efforts may involve after 5:00 PM local time, or for that matter, anytime.

Some select quotes of Professor Romer's.

As one of the chief architects of "New Growth Theory," Paul Romer has had a massive and profound impact on modern economic thinking and policy making. New Growth Theory shows that economic growth doesn't arise just from adding more labor to more capital, but from new and better ideas expressed as technological progress. Along the way, it transforms economics from a "dismal science" that describes a world of scarcity and diminishing returns into a discipline that reveals a path toward constant improvement and unlimited potential. Ideas, in Romer's formulation, really do have consequences. Big ones.

and

reason (magazine): New Growth Theory divides the world into "ideas" and "things." What do you mean by that?

Romer: The paper that makes up the cup in the coffee shop is a thing. The insight that you could design small, medium, and large cups so that they all use the same size lid -- that's an idea. The critical difference is that only one person can use a given amount of paper. Ideas can be used by many people at the same time.

reason: What about human capital, the acquired skills and learned abilities that can increase productivity?

Romer: Human capital is comparable to a thing. You have skills as a writer, for example, and somebody -- reason -- can use those skills. That's not something that we can clone and replicate. The formula for an AIDS drug, that's something you could send over the Internet or put on paper, and then everybody in the world could have access to it.

This is a hard distinction for people to get used to, because there are so many tight interactions between human capital and ideas. For example, human capital is how we make ideas. It takes people, people's brains, inquisitive people, to go out and find ideas like new drugs for AIDS. Similarly, when we make human capital with kids in school, we use ideas like the Pythagorean theorem or the quadratic formula. So human capital makes ideas, and ideas help make human capital. But still, they're conceptually distinct.

reason: What do you see as the necessary preconditions for technological progress and economic growth?

Romer: One extremely important insight is that the process of technological discovery is supported by a unique set of institutions. Those are most productive when they're tightly coupled with the institutions of the market. The Soviet Union had very strong science in some fields, but it wasn't coupled with strong institutions in the market. The upshot was that the benefits of discovery were very limited for people living there. The wonder of the United States is that we've created institutions of science and institutions of the market. They're very different, but together they've generated fantastic benefits.

When we speak of institutions, economists mean more than just organizations. We mean conventions, even rules, about how things are done. The understanding which most sharply distinguishes science from the market has to do with property rights. In the market, the fundamental institution is the notion of private ownership, that an individual owns a piece of land or a body of water or a barrel of oil and that individual has almost unlimited scope to decide how that resource should be used.

In science we have a very different ethic. When somebody discovers something like the quadratic formula or the Pythagorean theorem, the convention in science is that he can't control that idea. He has to give it away. He publishes it. What's rewarded in science is dissemination of ideas. And the way we reward it is we give the most prestige and respect to those people who first publish an idea.

And lastly I have been working on a wiki that will be available to those that have registered as users of this collaborative environment. This wiki will codify much of what has been stated here in this blog, but in a more coherent format. The construction of this wiki should be completed by November 2007, and lastly if you find these ideas of interest do not hesitate to call, or preferably email me.

Technorati Tags: Genesys, Collaboration, Google, Software, Strategy, Wiki

Peak Oil, and what I think it means to the petroleum industry.

I have scrubbed this entry please see the information in the previous entry "A Quick Summary of Where We're at".

A quick summary of where we're at.

The concept of peak oil has finally attained the attention that it should. Now is the time that we do something about it. The National Petroleum Council's report provides the undisputed evidence of the situation that the energy industry faces. I think our first order of business should be to organize the energy industry to achieve greater speed and innovativeness. A new organizational structure based on the industry standard Joint Operating Committee (JOC). An organization that is able to address the issues of peak oil and retire the structured hierarchy from its 100 year reign. But how? In my research I have found that organizations are constrained and supported by the software that is used. This has prompted me to state that "SAP is the bureaucracy." And if a firm wants to change the organizational structure, it needs to build the software to support that new organizational construct first.

For too long the energy industry has suffered with the likes of Oracle Energy and SAP as their solutions providers. Applications that were built for the manufacturing sector, not for the oil and gas industry. What producers need is an application that ties the unique, and difficult, aspects of risk mitigation and the expanding aerial extent of their properties. In other words, the need to deal with other producers who share common interests in a property. If the producer had IT systems that recognized and supported the legal, financial, operational decision making and cultural frameworks of the Joint Operating Committee. And then combine the JOC's frameworks with the Compliance and Governance structures of the hierarchy, with today's collaborative Information Technologies, the alignment would provide the organizational speed and innovativeness that is needed. Innovations are especially needed in the earth science and engineering disciplines where they will lead to new science. Asking the current bureaucracies to keep up with the future changes in the sciences is asking too much in my opinion.

Speed and innovativeness are the highlighted benefits of identifying and supporting the key frameworks of the Joint Operating Committee. Now is the time for the industry to embark on a purpose built system, which identifies and supports the Joint Operating Committee. And unleashes the resources of the industry to solve or mitigate the effects of Peak Oil. Systems that can be used by the smallest to the largest of producers. Would anyone argue the bureaucracies of today will be the solution to Peak Oil?

What would a system based on these changes look like, how would it be different, and could it make the difference?

Lets start out with some fundamental re-thinking in how the problems could be solved. The world's first economist Adam Smith and his theory of the division of labor. What Adam Smith was able to prove in his reorganization of a pin factory can be implemented and provide similar benefits in the energy business. The theory identifies that economic growth is achieved through further divisions of labor and enhanced forms of organization. Smith's application of his division of labor theory increased production 240 fold at the pin factory. The energy industry can expand its capabilities and capacities through a more precise and enhanced division of labor. The other theory of Adam Smith, "The Invisible Hand" of the market will provide the industry with what it needs, when it needs it more effectively then the silo'ed hierarchy of today. A third element of this different thinking is today's Information Technologies (IT) can enable a virtual environment that supports the transactions and interactions of the producers and people involved in the industry.

In a comprehensive review of the theory of markets and firms. I have conducted research based on Professor Richard N. Langlois' writings into the boundaries of the firm and identified a new division between the market and the firm. Through the enhanced and modern information technologies, the market will provide the best solution to the problems that we face in oil and gas. The firm will hold the Compliance and Governance, Knowledge and Learning, Access Control, and Research & Capabilities modules. Whereas the market, or in this instance, the Joint Operating Committee will provide the firm with the necessary resources contained within my module definition of Petroleum Lease Marketplace, Resource Marketplace, Financial Marketplace and Partnership Accounting. Modules that make sense, where the average oil and gas user will inherently understand which module they should use to achieve their work. Gone are the generic categorizations of General Ledger, Accounts Payable and Receivable. These functions remain within the module definition, only as subsystems that support the user activity.

In order that 2030 achieves all that it has to offer. I propose we build systems on the basis of the natural form of organization of the energy industry, the Joint Operating Committee. It is my opinion that the era of cheap oil has allowed our exploitation capabilities to exceed our exploration capability. We need to rebuild the industries exploration capabilities back to the level where the resources and capabilities are able to sustain the market demand. Without these exploration capabilities we will not succeed in what the market demands of us.

The earth scientist and engineers are the key resources necessary to achieve our objectives. Much has been written about the current shortage and their future retirement. At the same time the hierarchy within the corporation has constrained these resources by building similar internal capabilities within each firm. We need to address how the organizations Compliance and Governance is addressed in any new system that we build. Innovation and speed are two attributes of the information technologies current infrastructure, and the module specifications I have described below.

I propose we build systems to solve these issues. Based on the Joint Operating Committee and organized in the following modules;

Petroleum Lease Marketplace

Consider a virtual environment that provides the firms with market access to public lease data and information in a search-able and transaction supported systems. To a large extent what is currently resident as a land departments functional domain would be managed by this module. Critically this is where the majority of lease, agreement and partner variables are captured in this system. Readers interested in further exploring this module can review it here.

Resource Marketplace

How a producer could find the right employees or contractors to assist in the work of the firm. How suppliers and contractors would have agreements recognized by the systems and have the appropriate accounts payable and transaction processing be a natural fallout of work that is done. Human resource and payroll functionality will also be subsystems of this module. This module will provide the firm with a window on the marketplace resources.

Financial Marketplace

A marketplace where users, producers and suppliers within the industry can source the capital and operating needs of the industry. Where banks compete for the producers business, brokerage companies providing their services to the people and firms that are operating in the oil and gas industry.

Partnership Accounting

Or as I am wanting to call it "the algorithm from hell". This module manages the unique characteristics and transaction processing of the Joint Account and the various stakeholder interest's in a property. Consider the differences in reporting requirements between Calgary, Houston and Aberdeen. Currency valuations in both accounting for income statement and balance sheet items, production measured in metric or U.S., daily and monthly production values, nominations, penalties, casing point elections, before and after payout and other related oil and gas accounting system requirements that are handled appropriately in each company. But lets now consider how the energy industry may need to operate, at the Joint Operating Committee level.

I think the redundant duplication of capabilities built within each firm will need to be addressed in order to solve the energy problems we face. And particularly the shortage and retirement of the brain trust of the industry. Instead of each firm building up what they need to operate the properties that they are designated as operator of, the industry will need to pool the resources necessary for the individual joint accounts. Each company providing the available resources they have to each Joint Operating Committee. This brings the difficulty of managing and reporting to a higher level of complexity. Where a JOC may now receive 8 seconded employees from 8 different producers. The costs of these resources being incurred, probably not in proportion to their interests, will need to be recognized in the costing structure of the joint account. Particularly since the earth scientists and engineering efforts necessary for a property may grow in terms of labor input per barrel of oil.

These are the types of issues that are addressed and managed through the Partnership Accounting module. Please read the entire entry that I wrote about Partnership Accounting here. The other 800 pound gorilla in the room is how these people interact. Who has the authority, and what structure is recognized from these 8 different companies, with different professional backgrounds. This is solved through the Military Command & Control Structure that is the Governance element of the Compliance and Governance module noted below.

Access Control

This application will be unique in that it is a software service. The application will be accessible anytime and anywhere which brings a significant level of security requirements to conduct properly. Key to the transparency of all aspects of this system, the source code for the systems will be available to any and all users of the system for their perusal. Taking the "Given enough eyeballs, all bugs are shallow" comment of Linus Torvalds about how source code should be reviewable by as many people as possible.

Compliance and Governance

Compliance being the sole reason of the bureaucracy today, the needs of the SEC and accounting for Sarbanes Oxeley have driven the organizations into making the organization all about compliance, in my opinion. The business of the business has been lost as a result. Companies have become reporting entities that have lost sight of what the energy business is. Compliance is a necessary part of any organization and this module will allow the management to maintain their status is in compliance of the regulations. The key differential is that the compliance is a fallout of the process of doing the business. I wrote about SEC Chairman Christopher Cox's introduction and development of a system that will mirror the companies compliance. This compliance framework will be built with the Governance mentioned below, and the financial, legal, operational decision making and cultural frameworks of the JOC.

Under the Governance module we need to approach the use of the scarce human resources in a more holistic manner. All member firms of a Joint Operating Committee should provide resources that are designated to specific properties. The concept of an operator can not last if we are to independently build and duplicate capabilities within each firm. The role of the Market has to provide some elements of these capabilities. Many of the accounting and land procedures will need to be amended to achieve this pooling of resources within the member firms of the Joint Operating Committee. How does a group of people committed to a JOC participate and recognize the order and structure of the people employed there.

I have proposed a solution for this by implementing an element of Military Command & Control structure. Where people are designated at a certain level within their profession and like a Captain in the U.S. Army may find himself reporting to a British Major with a variety of other NATO forces under his command. The effective pooling of all JOC participants resources can then enable the structure to be deployed, and each individuals role and responsibilities are assigned appropriately. The costing and associated issues are part of the Partnership Accounting Module noted above. I believe this is one of the critical means of addressing the National Petroleum Council's dual problems of the shortage and retirement of the industry brain trust.

Research and Capabilities

Innovation is a critical component of the capabilities of this reorganization. It is at the Joint Operating Committee level that these innovations are expected to rise. However, my research has discovered that the risks to the firms in terms of its capabilities will fall into jeopardy. That to capitulate all of the science and innovation to the JOC would be a mistake similar to the problems diagnosed of Chrysler. The scientific advances and the implementation of the new sciences and innovations have to be managed by the firm, otherwise it will fail in its ability to provide the overall direction of where it should be heading. Research in the firm will take on a new role in this type of organizational structure. I foresee most of the engineers and earth scientists being employed by the firms and accessing the most advanced tools and research capabilities. This is what will be required to build the exploration capabilities back to what they were prior to the cheap oil era.

Knowledge and Learning

This will be the repository for the firms capabilities and research. It will also be a window to the public data that is associated with the industry. Companies will search and discover what is publicly available by other firms and seek out the information regarding what is possible.

I am throwing another paradigm in here and am asking the industry to dispatch its secretive ways and begin to use the legal means of securing their intellectual property. Copyrights are earned through publication. Patents are the most sound manner to ensure your invention and innovation hold value in the industry. The ability to submit ideas in a safe environment benefits the firm in securing its intellectual property, and allows the rest of the industry to benefit from those ideas immediately. This module is for that purpose.

User Participation

I would recommend anyone who has an interest in these topics review the archives of my blog at http://innovation-in-oil-and-gas.blogspot.com or contact me at paul dot cox at gmail dot com if you would like to participate. Without active user participation, this project will never happen, so please lets get started.

This proposed application will of course be the largest, purpose built system for the energy industry. Costs are projected on a preliminary basis in the hundreds of millions. A very costly project, but one that only has to be paid for once. If we amortize the building and maintenance of this system over the entire industry, I believe the costs to each producer will fall within the single digit percentile of what producers are currently paying SAP and Oracle.

I am also asking if any producer or investor wants to donate or sponsor this project, please push the PayPal button on the website and make a contribution so that we can begin to make 2030 real.

Finally I would like to mention that over my thirty year career in oil and gas. I have found the industries resilience and ability to address tough issues has impressed me many times. Now is the time to take that inherent capability of the industry, organize it and make 2030 a reality.

Technorati Tags: Genesys, Peak-Oil, Ideas, People, Modularity

The Facts of the Case.

The graph presented above has been prepared by both the International Energy Agency and The National Petroleum Council. And both are listed as the source. This graphic spells out what has to be said about the energy industry. We are in deep difficulty.

The existing reserves seem to reflect the current production profile of the global oil industry. And this will achieve a significant decline in the next three years. From providing what appears to be 73 million barrels per day (mmb/d) currently. The decline in the latter part of 2007 until 2010 will drop over 25 mmb/d to approximately 48 mmb/d.

I don't dispute the sources of additional deliverability in "Known Reserves", "Enhanced Oil Recovery", "Unconventional" and "Exploration Potential" exist, they are just not in any condition to be able to start pulling such weight as what is expected / demanded in this graph. More or less the cupboards are bare.

Yesterday I made the comment that the exploration costs may total $12 trillion. This was on top of the National Petroleum Councils mention of $20 trillion in infrastructure. My $12 trillion comes about as a result of some analysis that was done in the late 1990's. Someone had allocated the industries costs of exploration over the various years increase in production. They came up with the figure of $300,000 in capital costs for each incremental barrel of oil. Not a replacement for depletion, but a certifiable increase in the global oil production capacity. Since it is 40 mmb/d in incremental production that we need by 2010, these values are accurate in my opinion.

At $300,000 for each incremental barrel, imputing a return on investment of 10% would create a financing cost of $30,000 / year. Take the financing costs and divide it by the 365 daily barrels of incremental oil production for the year. And you need $82.19 / barrel just to finance the necessary investment.

Until the market response to these values is reflected in the current commodity prices, we are in for a heap of difficulty. Based on the amount of press coverage received by the NPC's press release, I think we will need to realize this disaster before any action is taken. Was Dr. Daniel Yergin cowering during that presentation, I think he was, which I guess means that his 16 mmb/d in incremental production is not going to materialize. One should go back and read the excellent paper that Major Daniel Davis wrote. This information is not foreign to Dr. Yergin, he has access to maybe the best data available. I wonder why he said those stupid things back two years ago until yesterday? He should be embarrassed and looked at as the reason that the world waisted two critical years in attempting to avoid this disaster. Despicable.

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National Petroleum Council Report

This morning I watched the Webcast of the National Petroleum Council's report. Well mark me surprised. I find the efforts of the National Petroleum Council to be a refreshing look at the problem of energy supply and security. More then that, its a plan on how to address the issue of where the energy is to be sourced from in 2030. In 2030 GDP is expected to be $80 trillion, and demand to be in the region of 120 million barrels of oil / day. My concern is how the momentum and the sustained effort to meet this level of demand, over many decades, can be captured and moved forward.

The one thing that this report should do, is eliminate the discussion as to whether there is a problem in terms of sustainable energy. Energy infrastructure alone was noted to have a prospective budget of $20 trillion. To increase the volumes of energy from this point, in my estimate, will require $12 trillion in exploration expenditures alone. A massive effort by any measure. An effort that has to be approached from a new point of view and organized in a manner that is optimal for the energy consumer.

To organize this task, I suggest we take the approach that I have written about in this blog. To approach the scope of the problem in the same fashion as the last centuries hierarchical solution would be wrong. Can anyone legitimately argue the bureaucracy will be an alternative organizational construct in 2030? How about 2020? Lets organize the industry around the optimal solution that it has created for itself. The Joint Operating Committee, which is the legal, financial, cultural and operational decision making frameworks of the oil and gas industry, and make the energy demands of 2030 real.

Technorati Tags: Genesys, Energy, Peak-Oil, Research

Energies importance.

I have a very interesting paper that is being published today. The paper is entitled

"Special Report: On the Precipice: Energy Security and Economic Stability on the Edge."

By Daniel L. Davis

July 17, 2007 (Click on the title of this entry to downlaod the .pdf)

This paper is unique in that it is written by someone who only has an interest from the point of view of how the lack of energy may affect people. Being that he is a Major in the U.S. military provides him with really little first hand knowledge of the energy industry. What prompted him to start researching and writing this paper is unknown, but it he does a spectacular job in framing his concerns, concerns that should be shared by all. In the final part of his paper, Major Davis reflects on many of the governmental failures that have occurred in the 21st century. How these failures reflect that in today's environment there is little in terms of warnings, and if you choose to ignore the warnings, the results can be catastrophic.

I will highlight the key points in Major Davis' paper and tomorrow will have a quick report on the National Petroleum Committee's report.

"That's why it is so critical that we recognize the potential scale of the problem today and take immediate action. As pointed out by Dr. Hirsch, if we begin taking action before the onset of the peak, the damage done and the pain incurred will be mitigated; if we fail to act until production at the wellhead announces the decline has begun, the pain endured will be markedly worse, and the risk of global instability will increase to a dangerous level. Dr. Hirsch clarified the scope of the problem in remarkably clear but sober terms in his February 2005 report when he wrote: p. 17

Mitigation will require an intense effort over decades. This inescapable conclusion is based on the time required to replace vast numbers of liquid fuel consuming vehicles and the time required to build substantial number of substitute fuel production facilities. Our scenarios analysis shows: p. 17

• Waiting until world oil production peaks before taking crash program action would leave the world with a significant liquid fuel deficit for more than two decades.
  
• Initiating a mitigation crash program 10 years before world oil peaking helps considerably but still leaves a liquid fuels shortfall roughly a decade after the time that oil would have peaked.
  
• Initiating a mitigation crash program 20 years before peaking appears to offer the possibility of avoiding world liquid fuels shortfall for the forecast period.
  

The obvious conclusion from this analysis is that with adequate, timely mitigation, the economic costs to the world can be minimized. If mitigation were to be too little, too late, world supply / demand will be achieved through massive demand destruction (shortages), which would translate to significant economic hardship. There will be no quick fixes, Even crash programs will require more than a decade to yield substantial relief." p. 17

"If we are hit with a peak flat footed, having taken none of the mitigating measures recommended in the Hirsch reports, the cost to the United States will be extraordinary by any measure." p. 17

"The Logic for Action"

"No serious scientist, geologist or economist believes that the cheap crude oil upon which our society runs will last forever; all believe it will someday end. Since it is clear that an effective transition will be measured in decades, given that all agree the world has pumped approximately on trillion barrels of oil from the ground thus far, it is an imperative that we begin immediately to analyze, conceive, and then implement a plan to transition to alternatives before being forced to do so as a result of a supply in terminal decline." p. 17

"Impediments to Action"

"In a telephone interview Dr. Campbell made a point to clarify an important fact covering his projection of a 2010 peak: "There's only on thing I can tell you with certainty regarding my assessment: it's probably wrong! The question is, by how much. He explained that because there exists no globally enforceable single standard for reporting individual reserves, each nation and / or oil company is free to choose their own definitions of what they report, and to report whatever numbers supports their economic or political purposes." pp. 17 - 18

"Compulsion for Action"

"After playing out three disruption related scenarios, the group arrived at two key conclusion. In the 2005 report summary Dr. Gates wrote:" p. 20

"First, the economic and national security risks of our dependence on oil - and especially on foreign oil - have reached unprecedented levels. The threat is real and urgent, requiring immediate and sustained attention at the highest levels of government.

Second, if we wait until a crisis occurs to act, the nation will have to few, if any, effective short term remedies. To protect ourselves, we must transcend the narrow interests that have historically stood in the way of a coherent oil security strategy and implement policies that will meaningfully address both the supply and demand aspects of our current oil dilemma." p. 20

"This study was not conducted by some fringe group or obscure participants: it was carried out by individuals with premier levels of education and direct experience serving the government at the highest levels. And yet, despite their stark warnings of our country's vulnerability to reductions in oil supply and their clarion call to action, two years after the publication of this report nothing has been done. Whether the drop in supply comes as a consequence of disruption above ground or as a result of declining supplies below ground, the result on the global economy is the same. It is beyond question that immediate action to mitigates this vulnerability is require. But as hard as it might be to imagine, the threat to the economy may not be the greatest danger we face." p. 20

Dr. Gates of course being the president of Texas A & M, one of the premier engineering schools in the world, and is now Secretary of Defence.

"Unexpected Danger"

"But there is one other significant issue to take into consideration when contemplating the impact of a terminal decline in fossil fuels: the danger to food production." p. 20

"But in fact, without petroleum, we would only be able to produce a fraction of today's crop yields." p. 20

"The report begins by explaining that from the settlement of the US until the 19th Century, virtually all increases to crop production came as the result of increasing the cropland used. But of the quadrupling production since then, it states:" pp. 20 - 21

"As manufacturing developed, production of chemical fertilizers like super phosphates and, later, urea and anhydrous ammonia replaced most fertilizers produced from recycled wastes. Commercial fertilizers provided low cost nutrient to help realize the yield potential of new crop varieties and hybrids (Ibach and Williams,1971). Since 1960, yields per unit of land area for major crops have increased dramatically. For example, average corn yield has increased from 55 bushels per acre in 1960 to 139 bushels in 1994 and average wheat yield from 26 to 38 bushels per acre. If nutrients were not applied, today's crops would rapidly deplete the soil's store of nutrients and yields would plummet." p. 21

"The nutrients cited in the foregoing are almost all petroleum derived. The importance of those inputs was made even more clear in an updated version of the USDA publication in 2003." p. 21

"Large shifts occurred in particular inputs over 1948 - 96. Although intermediate inputs (fertilizers, pesticides, energy, feed, seed, and livestock) as a groups increased 1.42 percent per year over the period energy inputs increased less than 0.9 percent while pesticides increased at nearly 5 percent per year. Synthetic pesticides were just beginning to be used in the late 1940's, but adoption occurred rapidly, and by the early 1970's most acres in major crops were being treated. total pounds of pesticides applied peaked in the early 1980's, and have been relatively stable since then." p. 21

"It is crucial to note that energy inputs increases almost one percent per year, and pesticides increases an average of 5% per year for the 48 years of the study. What would happen if those inputs were suddenly curtailed one to two percent per year? What about a decade later when they were reduced 10 - 20%? 40 - 50%? The 1996 report explicitly stated that if the inputs were not applied, "yields would plummet." When we likewise consider the compounding issues like the impact of decreasing fuel supply to power the irrigation pumps - or fuel for the tractors and combines, the for transport rigs, the delivery trucks, and other declining - fuel supplies issues - it becomes clear that food production would become severely crimped by declining oil production. To further compound the situation, while the production of crude oil declines, the population will continue to rise." p. 21

"Population Effects"

"Consider that from the year zero until 1850 the global population increased from about 300 million to 1.5 billion – an average increase of about 65 million per century.59 From 1850 to 2006, the increase was from 1.5 billion to 6.5 billion – an average of 32 million per year. But in just the 12 years from 1987 to 1998, the population increased from five to six billion for an average of 83 million per year, or 18 million more than previously increased in a century."

"As seen on the below graph,60 the global explosion of population since 1900 has roughly tracked the rise of the oil age, and since the mid 1980s, has exactly mirrored the growth in crude production. Why are these facts significant when discussing peak oil? Because far and away the primary driver for the “Green Revolution” have been its petroleum-based inputs; without these inputs it would be impossible to generate the volume of produce per acre of ground we currently enjoy. If petroleum inputs decline, so too will the ability to produce food, and at a correlation comparable with the ascension." pp. 21 - 22

"Next, notice the graph below depicting the oil depletion curve presented by Dr. A.M. Samsam Bakhtiari, former senior executive at the National Iranian Oil Company, at the International Oil Conference in Copenhagen, Denmark on December 10th, 2003.62 Particularly note the barrels of oil projected for the year 2020 – approximately 55mbd. Now look back up at the World Oil Production and Population graph, and read down the right hand column and find 55mbd, which last occurred in 1985. Next read over to the left hand side of the graph to ascertain what the population was the last time the world saw production of 55mbd: approximately 4.75 billion. Again, note that from 1985 through 2006 the line of population increase and million barrels per day of oil production have been virtually identical. Now lets look forward again to the year 2020." p. 23

"Dr. Bakhtiari projects global production of 55mbd in 2020. Looking back to the UN population projection for the same year we find the expected population is 7.5 billion people – three billion more people to feed as the last time the world produced this amount of oil. I chose this model to demonstrate (though there are many others with similar projections) because of the location of the peak: the year 2006. When one considers that in 2003 Dr. Bakhtiari predicted that the peak would occur in 2006 and at approximately 83mbd – and then combined with the fact that since June of 2004 global production has plateaued at approximately 85mbd63 (more on that in a subsequent section) – his projections of future production must also be given serious consideration." p. 23

"While these facts portend a dire future, a bit of encouragement might be in order: man’s capacity to solve challenging problems. As has been the case since the dawn of mankind, when faced with overwhelming problems, man is capable of great feats: there’s nothing like the prospect of one’s death to focus the mind. There is little doubt that when the reality of the decline of oil begins to soak into the public consciousness, the best efforts of our finest minds, national governments, and billions of dollars of investment will materialize and mitigating solutions will be found. However, even the good news is tempered: the longer we wait to begin that intensive effort and significant investment, the narrower the gap between discovery of the problem and the onset of its consequences." p. 25

"The IEA now expects demand for oil to rise by 1.7 m barrels a day this year compared to last year – an increase of about two per cent.”69 But as shown on the above graph, there has been no increase for almost three years." p. 26

"Less than a month later another Financial Times article reported that a combination of tightening supplies and faster-than-expected depletion in existing fields was causing alarm among many in the oil industry. “In its starkest warning yet on the world’s fuel outlook, the International Energy Agency said ‘oil looks extremely tight in five years time’ and there are ‘prospects of even tighter natural gas markets at the turn of the decade’. The IEA said that supply was falling faster than expected in mature areas, such as the North Sea or Mexico, while projects in new provinces such as the Russian Far East, faced long delays. Meanwhile consumption is accelerating on strong economic growth in emerging countries.”69.4 If demand is increasing faster than expected, supplies are being used up quicker than predicted, and existing oil fields are depleting faster than predicted, it is possible the peak of oil may already have been reached." pp. 26 - 27

"The oil majors (ExxonMobil, Shell, Texaco, etc) do not have to view this process as antagonistic to their interests – though they presently do." p. 29

"Conclusion"

"The consistent factor in all the above was the inability of Government officials at all levels to properly assess the seriousness of the issue when time was available to take appropriate action. Had FEMA Director Michael Brown realized the magnitude of the problems associated with a Category 4 hurricane plunging into New Orleans, he would have mobilized his assets much earlier, in larger volume, and more quickly after the storm than he did; Had George Tenet really believed that Al Qaeda was preparing an attack within the United States, he would not have remained silent when Condoleezza Rice allegedly ignored his warnings; had Donald Rumsfeld listened to those that predicted the US would not be welcomed in 2003 Iraq as liberators but rather opposed as occupiers, he would have put a great deal more effort into Phase IV planning and an entirely different outcome might have played out." p. 30

"But in all cases, key officials grossly underestimated the gravity of the impending problem, even when credible information was given them that argued to the contrary. We are in just such a situation now." p . 32

"Presently there is sufficient information available warning that a problem exists, but too little detailed information upon which decision-makers could act. It is critical, therefore, that the recommendations to conduct detailed analysis previously cited be initiated immediately. We must have the most qualified experts in various fields ascertain the consequences that would occur if the global supply of crude oil began to decline as a result of depletion. Only if our leaders – and the American people – are armed with facts and information can we make the rational decisions necessary to prepare for what lies ahead." p. 32

"It is a documented fact that we failed in adequately preparing for the September 11 attacks; we failed in adequately preparing for the Katrina hurricane; we failed in our appreciation of the difficulty of post-war Iraq: we can not fail to prepare for post-peak oil." p. 32

"In closing, I include the following quotes from two reports issued this year; the first from the latest of the three Hirsch Reports, and the second from the GAO. Both of these reports will be useful to the post-peak commission that will be formed to determine how we so badly missed the warning signs before the onset of the peak. These two reports will be used as evidence that reports were conducted, measures recommended, but no action taken:" p. 32

"Hirsch 2007: It is our sincere hope that readers will look beyond the conflicting forecasts and focus on the consequences of underestimating the enormity of the peak oil problem. Effective mitigation means taking decisive action well before the problem is obvious." p. 32

"GAO 2007: While public and private responses to an anticipated peak could mitigate the consequences significantly, federal agencies currently have no coordinated or well-defined strategy either to reduce uncertainty about the timing of a peak or to mitigate its consequences. This lack of a strategy makes it difficult to gauge the appropriate level of effort or resources to commit to alternatives to oil and puts the nation unnecessarily at risk."p. 32

This leads me to think that if Major Davis can see these points, how come Daniel Yergin can't?

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