OCI Blockchain, Part V
Research & Capabilities
We have discussed the current producers' capacity to deal with issues constrained by the ERP systems in use today. That we see a repetitive inability, or lack of capacity to deal with the existing issues of the industry. As a result, we seem to be reliving the 1990's issues around takeaway capacity and commodity pricing. Furthermore, industry finds it difficult to address new issues, such as the commercial development of shale reserves and the relationship with its service industry. I have suggested that the industry seems to be in a never ending cycle it cannot exit from. The ERP systems that exist today operate on a day-to-day basis and cannot deal with the long term perspective.
This cycle of day-to-day existence damages the industry. The ability to deal with this issue is by adopting the Preliminary Specification and acquiring the software development capability proposed by People, Ideas & Objects. Then the innovative and profitable oil & gas producer will be able to break the cycle of system dependency. This will enable them to effectively plan and execute the business of the business. Until we do this, it's best to become familiar with the various elements of the scenery we're in. And that primarily refers to losses from operations in North America and its overall destruction.
Does anyone believe that proceeding along this same course that we’ve traveled for the past number of decades, and with the passage of even more time, will change the industry's profitability? The scenery is the same as in 1986 and only officers and directors have benefited. The Research & Capabilities module provides an exit from this endless cycle. How the firm breaks away from what it’s done before and develops its capabilities to enhance its business in the long term is detailed here. There are a number of things we do in this module that make that happen in the Research & Capabilities module.
Research & Capabilities is a producer-driven module, while Knowledge & Learning is a Joint Operating Committee-based module. Based on the research conducted prior to writing the Preliminary Specification we determined many things that are detailed specifically in those two modules' specifications. Items such as the producer should be the ones developing innovations for their deployment in the Joint Operating Committee. Then they’ll make the inevitable mistakes made during the development of the innovations once and only once. Then when the innovation is developed and implemented successfully it can be released from the Research & Capabilities module to the Knowledge & Learning module representing the producers' interests in their Joint Operating Committees as a capability available for its use. Making any process development mistakes once in the producer firm, not repeatedly in each Joint Operating Committee, is a key to the dynamic, innovative, accountable and profitable oil & gas producer. To develop an innovative oil and gas industry, these two modules are essential. Much of Professors Giovanni Dosi and Richard Langlois' research was implemented in these modules. Enabling the innovations and capabilities of the firm and Joint Operating Committee, which are unquestionably the key competitive advantages of the producer firm, their focus and priority.
How this is implemented in the Research & Capabilities module is through a collaborative textual interface called the Dynamic Capabilities Interface. This captures the research or capability or explicit knowledge of the firm. The key attribute of blockchain implementation in the Research & Capabilities module will be within this Dynamic Capabilities Interface. This documents the processes of the producer. As time passes elements of each process are amended and improved upon. Our Dynamic Capabilities Interface will highlight the changes since the reader last read that “page” of the interface. By using the blockchain, changes to individual processes are written to subsequent blocks of the blockchain. Therefore each of the blocks concerning that capability will provide the reader with a history of the process's development. The latest block represents the latest text addition for the current version of the capability. A comparison will be made to the previous version number read by the user. Any changes since then will be highlighted in different colors. It will enable them to quickly and easily learn of those changes. A similar interface in the Knowledge & Learning module called the Planning & Deployment Interface will operate in the same manner.
The Research & Capabilities module documents the producer's capabilities. Those procedures that they can replicate consistently. Capabilities that have been made available to the various Joint Operating Committees they have interests in. The dynamic, innovative, accountable, and profitable oil & gas producer also has a second revenue stream. That is the sale of these capabilities to the Joint Operating Committees under the pooling concept discussed earlier in this module. There is also the opportunity to sell these capabilities to other producers directly. The documentation of these capabilities forms the foundation of the producer firm's Intellectual Property. Having these capabilities documented and published across the larger population of producers represented on their Joint Operating Committees through the Knowledge & Learning module secures their copyright. Having these captured on the blockchain will document the time and place these capabilities were developed. This will ensure that the producer can defend them against claims that they violated other producers' capabilities. The key competitive advantage of the producer is the deployment of their earth science and engineering tacit knowledge.
Knowledge & Learning
Access to the various capabilities of the participating producers in the Joint Operating Committee is made through the Knowledge & Learning Planning & Deployment Interface. Blockchain makes access secure. Using the private / public key encryption of the blockchain only those producers who are members of the specific Joint Operating Committee will have access to those details. It will be necessary that each Joint Operating Committee has an individual key that is also shared by users who are interested. Then the data and information can be encrypted by the private key and reviewed by the shared public keys held by each producer. What we see with these two modules of the Preliminary Specification is the development, deployment and controlled access to the research and capabilities of the producers involved in the Joint Operating Committee. By implementing blockchain technology, we are able to deliver this solution to producers for their needs in this area.
There are many other elements of these two modules that will benefit from the blockchain. The need to include a discussion at this point would be moot. Understanding these two features will help determine how blockchain is ultimately implemented. It is these two modules that provide a distinct advantage through blockchain technologies. The one advantage I'm particularly pleased with is the clear vision of how these features can now be developed. Before, without the blockchain these processes and functionality were not necessarily the easiest parts of the Preliminary Specification to build.
I would like to highlight the reason the Research & Capabilities and Knowledge & Learning modules are structured this way. It’s a point that needs to be understood why we’re doing it and the reason for this is captured in the Research & Capabilities module. The quotation below is from Professor Richard Langlois’ Modularity in Technology and Organization. I discussed how I've interpreted this understanding and applied it to oil & gas.
The question then becomes: why are capabilities sometimes organized within firms, sometimes decentralized in markets, and sometimes coordinated by a myriad contractual and ownership arrangements like joint ventures, franchisees, and networks? Explicitly echoing Hayek, Jensen and Meckling (1992, p.251) who point out that economic organization must solve two different kinds of problems: "the rights assignment problem (determining who should exercise a decision right) and the control or agency problem (how to ensure that self-interested decision agents exercise their rights in a way that contributes to the organizational objective)." There are basically two ways to ensure such a "collocation" of knowledge and decision making: "One is by moving the knowledge to those with the decision rights; the other is by moving the decision rights to those with the knowledge." (Jensen and Meckling 1992 p. 253). p. 27.
To be specific, what we’re doing in the Research & Capabilities module is “moving the knowledge to those with decision rights.” And this is where the alignment under People, Ideas & Objects begins. What the current producers are trying to do is to “move the decision rights to those with the knowledge.” And that is where the conflict is being created. The Joint Operating Committee has the operational decision making framework and there is little to change that. The knowledge is held within the participating producer firms designated operator. It is therefore necessary to create a process that sees knowledge flow from producer firms to the appropriate Joint Operating Committees and that is what the Research & Capabilities module's Dynamic Capabilities Interface does.
Analytics & Statistics and Performance Evaluation
Another dual use set of modules as the Analytics & Statistics module deals with the producer firm and the Performance Evaluation module deals with the Joint Operating Committee. Moreover, these modules are designed to contain algorithms of analysis that determine specific performance criteria. And then provide the user with ad-hoc analytical reporting. There is not much I know about what blockchain technologies can provide here. Blockchain is concerned with the recording, securing and reporting of data on distributed ledgers. The Analytics & Statistics and Performance Evaluation modules are not involved in the generation of data. Instead, they manipulate data acquired through other modules and outside of the industry.
Compliance & Governance
It’s difficult for me to see a substantial role for the Blockchain module in the Preliminary Specifications Compliance & Governance module. In the Partnership Accounting and Accounting Voucher section of this Blockchain module discussion, we noted what role blockchain technologies could be used. This lack of vision in terms of its use in Compliance & Governance doesn’t preclude our user community from developing creative and innovative ways to ensure compliance and governance is attained through blockchain technologies. What I am finding is that the extension that blockchain will provide everything to everyone gets to the silly stage when talking about compliance and governance issues and opportunities. Articles such as this one from Oxford Academic which state that blockchain will eliminate the need for public accounting firms and annual audits are not fully understanding the role of these audits in business.
3.7.a. Accountants and financial intermediaries
In a world with real-time accounting, consumers of financial statement information would not need to rely on the judgment of auditors and the integrity of managers. Instead, they could trust with certainty the data on the blockchain and impose their own accounting judgment to make their own non-cash adjustments such as depreciation or inventory revaluation. The potential US savings equals the total revenue of the accounting industry, which exceeds $50 billion per year. This sum represents the social cost for third-party validation of the accuracy of company accounts, or more simply, the social cost of mistrust of corporate managers. Instead of relying on the auditing industry, which itself has been subject to moral hazard and agency problems (Cunningham, 2006; Ronen, 2010), each user could costlessly create their own financial statements from the blockchain’s data, for whatever time period they wished. Users could access the firm’s raw data and make their own decisions about depreciation schedules, marking assets to fair market value, and recognizing non-cash accruals to earnings. To survive, accountants would need to reinvent themselves as interpreters of raw financial data, and given the large size and complexity of many companies, market demand for their services would probably continue in some form.
As a former auditor, prior to my days in the software business, these are ridiculous assertions. Just because a transaction has been recorded on a blockchain does not imply that the transaction's integrity is beyond question. Auditors do not just verify that transactions have been recorded in the system correctly, but rather that those transactions are the legitimate revenues and expenses of the business. Misappropriation of corporate assets can and will occur no matter what technologies are used. People who are bent in that manner will always find a way to circumvent the systems put in place. That is the same for blockchain technologies. Elimination of the audit function from the role of public accountants is never going to happen. Not with blockchain or any other technology.
It is the oil & gas business issues and opportunities that drive the fourteen modules of the Preliminary Specification. We are not technologically focused on oil & gas industry solutions. People, Ideas & Objects are solving business issues and exploiting opportunities for the oil & gas producer through the application of Information Technology. We provide the most profitable means of oil & gas operations, everywhere and always. No amount of declarative referential integrity in a database will solve oil & gas producers' business issues. Holding up blockchain as the be all and end all solution to business problems is a part of the myth around this technology. We’ll remain focused on the business issues and opportunities of the North American oil & gas producers and address those through innovative means. We'll work on the business solutions and implement them appropriately in our software. That is our business offering and we’ll continue to differentiate ourselves from those that sell the latest technological widgets for oil & gas.
The concerns that we’ve expressed in the development of the Preliminary Specification and the implementation of blockchain technologies are the same concerns expressed by PriceWaterhouseCoopers in their PwC Blockchain Validation Solution. These concerns are addressed in our budget where we allocated to the public accounting firms for their work in assuring the oil & gas producers that the developments made under the Preliminary Specification are consistent with Generally Accepted Accounting Principles and the appropriate business practices. These public accounting firm reviews of People, Ideas & Objects developments, and our user community, will be part of the continuous developments undertaken as part of our permanent software development capability we provide the oil & gas industry. Our second concern is that there is a consistent tendency to believe that blockchain can somehow eliminate audits. Nothing could be further from the truth.
It is with this mindset that PriceWaterhouse is now offering software and services based on the blockchain. This will aid in auditing their client firms. Entirely consistent with People, Ideas & Objects thinking of what is required in terms of the Compliance & Governance module of the Preliminary Specification. This module is consistent with the needs of a dynamic, innovative, accountable and profitable oil & gas producer. It would only be necessary to specify PwC’s software within the Preliminary Specifications Blockchain module. I would however make one suggestion that I think is relevant to People, Ideas & Objects. Our budget is to be distributed to all public accounting participants. By pooling their resources, they can ensure that all of the oil and gas producers they represent are included in their work with us. I would also prefer to see all public accounting firms pool their blockchain software and services into one offering. There are too many conflicts when one firm chooses KPMG to conduct the audit of a firm that has implemented PwC’s Blockchain Validation Solution.
The reason I see this pooling of accounting firms' resources as necessary is that the future is different. PwC is, in the right way, approaching all industries and companies with blockchain software. Attempting to create a substantial competitive advantage for their firm. Which is not incorrect and should be commended. However they are also locking in those clients to their other services to get the full meal deal and the best of breed solution. If the blockchain software is pooled with other accounting firms then their clients and shareholders can select any audit firm they want.
We had in the late 1990’s issues with audit firms owning ERP software used by producers in the industry. It created conflicts and public accounting firms divested those assets. I think the reasoning for those divestments is stronger today than ever. Conversely the type of software and service that PwC is offering in its Blockchain Validation Solution is an extension of their statutory requirements to producer firms. This could be argued as the future of the public accounting firm. There is no way we can put the genie back in the bottle now that the idea has been presented. Therefore the pooling of public accounting firms to offer a generic solution in the audit capabilities of blockchain technologies is in my opinion a necessity. The software and services associated with these products are in their infancy and will develop to include more and more compliance frameworks. Creating a demand for the product to grow in terms of its function and process capabilities. This is to the point where it becomes, I would suggest, too large for one of the large audit firms to undertake and manage on their own. Secondly it would be too much of a burden for the producer firms and firms in other industries to carry the costs of up to ten of these same software development initiatives being undertaken by public accounting firms. One for each industry. Sharing the burden as a non-rival cost under Professor Paul Romer's "Endogenous Technical Change" theory may be a solution.
People, Ideas & Objects have developed our pooling concept in many ways for the oil & gas industry. First in the sense that all producers pool their IT budgets into one ERP system development. Avoiding the demands of each producer developing inhouse capabilities to build and support an ERP system. Doing so does not provide them with any competitive advantage whatsoever. By pooling the producers' budgets, we can save substantial sums for each individual producer. We can also focus on the needed developments of the industry with the larger aggregated budget to do so. The pooling of earth science and engineering resources in the Joint Operating Committee is also provided as a solution to the expansion of the division of labor and specialization of those professions. An expansion that would soon move the scope and scale of those producers' capabilities, and key competitive advantages, outside of what a commercial operations budget can sustain. And will provide a means to deal with the anticipated shortfall in those technical resources as a result of pending retirements and lack of new university intakes.
By pooling the public accounting firms resources on one software solution they will be able to access the budget that will be necessary to build the kind of solution that this will eventually be. An ominous and comprehensive solution for the audit profession. To avoid lock-in, which I would suggest, is necessary. If an accounting firm used their blockchain and audit software to lead their sales effort and lock-in their services, that would be contrary to everyone's interests. However if they were able to share in the revenues of the blockchain and audit software and compete based on the quality of the audit services that they can provide above and beyond their competitors, then that would be the most ideal solution for everyone concerned. The choice for shareholders will then be based on the most qualified auditors available for the job.
People, Ideas & Objects Blockchain module is provided as a significant enhancement to the other thirteen modules of the Preliminary Specification. Including this technology eases many of our needs to resolve some of the difficult technical questions we raise. This is due to the complexity of our solutions. That is where I see blockchain technology being most valuable to oil & gas businesses. I will continue to update and develop the Blockchain module, as with all modules in the Preliminary Specification, as situations arise.
People, Ideas & Objects Preliminary Specification is eleven years old. During the time we discussed the specification, our user community and service providers and all the other elements needed for dynamic, innovative, accountable and profitable oil & gas producers. There were no changes to the specification, establishing it as a baseline for our user community. Today we begin the definition of our 12th module of the Preliminary Specification. After researching the topic and grasping an understanding of the Information Technology that underlies the blockchain, today we can begin the integration of that technology into all aspects of the other thirteen modules of the Preliminary Specification.
The most effective video I found describing what blockchain provides is from its biggest proponent, Don Tapscott, author of the book “Blockchain Revolution.” This video has a number of interesting catch phrases that I think help people understand the technology.