'What information consumes is rather obvious. It consumes the attention of its recipients. Hence a wealth of information creates a poverty of attention.'
The previous blog entry provides a scenario of how the technology vision 'may' affect the data requirements of an oil and gas concern. Add to this technical data, the business assumptions underlying the need to monitor the wells and you have either a competitive advantage to be used effectively, or a poverty of attention.
We don't know exactly how this technology will be implemented or the effect of it, and that is the point of this blog. I am attempting to build the ERP type systems that support the Joint Operating Committee. Where a systems development capability that can deal with the energy producers need to change, now and in the future. A need to facilitate the engineers and earth scientists the opportunity to;
- Understand and implement the changes and advancements in their respective sciences.
- Test theories and implement innovative techniques that expand the sciences involved in oil and gas.
Can the energy industry compete with the ERP style systems that they have now? Will they be able to position their organization for the next business cycle on the basis of a new competitive advantage? Do they have the business systems and software development capabilities that support this scientific environment? Or, does the industry as it stands today, have to fail in order for these changes to be made?