Some Thoughts on Integrations
Lets address the elephant and the gorilla first. Our budget of $6 billion is different. Outside of the People, Ideas & Objects profit and my royalties our costs are $2 billion. A much larger number than what PwC is saying is the norm. The key difference is that we need to be looked at from the industry point of view. We are providing an ERP integration for all of our service providers who will be undertaking the accounting and administrative processes for the producers, the North American producers themselves and finally deeply integrating their interactions with the service industry. Not one individual producer. Therefore our costs are going to be much higher. If you take the $2 billion and divide it by the number of producers you’ll get a number that, on average, falls well within the lower range of the PwC numbers. However, we are covering off a much larger scope and scale of ERP application than under the current failed methodology. Each producer is currently attempting to integrate their ERP with those much smaller budgets. Therefore each producer is having to suddenly become “expert” at ERP integrations which is part of the reason for high failure rates. And as we have stated on many occasions the costs of overhead in the oil and gas industry, costs that are unshareable between producers, is one of the reasons for the lack of “real” profitability.
User community participation is another reason why we’re different than the standard integration. One third of our budget is allocated to the costs of building and maintaining this user community. As soon as the final edited version of the Preliminary Specification was published in December 2013 we began our user communities development. Our vision and the policies that support how our user community was established, what will make them a success were defined, and the recruitment of participants all began. We have been at this now for over three and a half years. Nothing will be done by People, Ideas & Objects developers that isn’t directed by our user community. They are the holders of the Intellectual Property of the Preliminary Specification, the research that went into that and the derivative work that they will generate. Lastly it is the user community participant that the dynamic, innovative, accountable and profitable oil and gas producer will be in exclusive contact with to have their needs, in terms of what the software needs to do, or how the integration is working in their operation. These four elements are the keys to how our user community is different than any other ERP integration and how we have planned on making the Preliminary Specification a success.
Our key constraint at this time is the speed in which our user community can think. Some may think it’s the speed in which the producers can act. I disagree. I used to think that, and before that I used to think that the underlying technologies were not robust enough to undertake an application of our scope and scale. The technology can now handle the type of application that we’re building. The user communities speed is at an infantile pace where it is unable to crawl at this time. Which is to be expected. However, in comparison to where it needs to be in terms of addressing and resolving the issues and opportunities of the oil and gas producers that is inadequate. The primary issue is money. Producers can’t expect, which has been their modus operandi, that someone will do this much work for them for free and expect to get paid when they deliver it. Read our Revenue Model for how we’ve addressed this. We’ve played the producers game before and think we’ll sit the “next time” out. So for the user community to develop at the speed that is necessary to approach this issue we are going to need to see some of that industry cash. It’s not the user communities problems, it's the producers.
I’m sure many bureaucrats will undertake integrations in the next year to try and deal with the issues and opportunities that they face. It might provide them with an excuse to appear to be doing something to fix what ails their company. In their “cost control is everything” mindset they will pay the $10 million and get what they paid for. Who knows they could even get lucky!
The Preliminary Specification, our user community and service providers provide the dynamic, innovative, accountable and profitable oil and gas producer with the most profitable means of oil and gas operations. Setting the foundation for North America’s energy independence. People, Ideas & Objects Revenue Model specifies the means in which investors can participate in these user defined software developments. Users are welcome to join me here. Together we can begin to meet the future demands for energy. And don’t forget to join our network on Twitter @piobiz anyone can contact me at 403-200-2302 or email here.