We will be resuming our series of “Organizations Don’t Change, People Do,” after we take a short break to fit in some timely arguments.
I’ve revised People, Ideas & Objects
budget for a number of reasons detailed in this post. Our costs are escalating based on the demands of time. There are ways in which we can effectively deal with these time constraints in systems development. There are three alternatives to choose from in terms of which priority to focus on; time, quality and cost. In systems development you’re provided with the opportunity to select two at the expense of the other. We have always focused on timeliness and quality as the two priorities for the
Preliminary Specifications development. This therefore increases our costs. If not for the Preliminary Specification the cost to industry would be substantially higher than just the cost of our development. The value proposition of the Preliminary Specification is $25.7 to $45.7 trillion over the next 25 - 30 years. I would think that most people in the industry can see clearly how our value proposition generates the value that it does. With the destruction that has happened for the past four decades, that we see happening today, and will continue to happen for the foreseeable future. Change is a necessity and our decentralized production model’s price maker strategy enables our value proposition to be realized. Change also needs to be exercised by the removal of the dead weight bureaucrats from their position of power in the industry.
Conversely we now know with absolute certainty the alternative of doing nothing has been fully explored by our good friends the bureaucrats. Who chose to jeopardize everything for their personal comfort and convenience. Their actions are directly responsible for the damage and destruction that we’re all facing in the industry, and they have few scapegoats left to blame and excuse themselves from. Their “nothing” alternative has now failed spectacularly and we anticipate their exit from the industry in rapid fashion sometime during the remainder of this year. The Preliminary Specification was always conceived on the basis of creative destruction and the active rebuilding of the industry on the vision contained within its business model and markets. There are few other opportunities, in my opinion, and any others have not yet been conceived of, which would take the better part of a decade to be proven operational models to the point where the Preliminary Specification exists today. The choice is stark, there’s today’s environment and there’s a dynamic, innovative, accountable and
profitable oil and gas industry that can be rebuilt on the basis of People, Ideas & Objects work. I don’t see a choice, however I do see a greater sense of urgency, backed by the temporary good fortune of an abundance of oil and gas deliverability. The costs of People, Ideas & Objects development have therefore been increased by 38% to $3.7 billion U.S dollars.
Our margins were allocated between a royalty to myself and the profit that People, Ideas & Objects would earn. In our past budgets this factor was the cost to be at ⅓, profit at ⅓, and royalty at ⅓. Therefore the profit that will be realized by People, Ideas & Objects will also be $3.7 billion U.S dollars. Producers consider this highway robbery and are pointing to these costs as opposed to the value that will be realized once the price maker strategy is implemented. Industry has earned the reputation of knowing what the cost of everything is, yet knows the value of nothing. They no doubt would prefer I operate in their style where I would take the $3.7 billion, build the software, associated
user community and
service providers. Then prior to making the software operational hold the industry hostage for the remainder of the cash necessary to make this a profitable venture for myself. Therefore I believe there will be two business lessons in this transaction that we’re defining for them. That they’ll be needing to pay cash upfront for the costs of many things they took for granted before. And secondly they need to understand that businesses operate on profitable business models. An expensive lesson I’m sure but one that I’ll gladly provide them. What producers do know as fact today is that I’m patient, driven to solve this problem and not afraid of their crap.
The total of the two categories now sits at $7.4 billion U.S. dollars. Due to the fact that I see no alternatives, that I am in my 30th year of bringing this solution to market and there is a building sense of urgency in the marketplace. I am raising my royalty to $4.6 billion U.S. dollars or 38% of the budget. That brings the total for the development of the
Preliminary Specification to $12 billion U.S. dollars. These costs will be allocated and distributed on the following basis. The 2019 year end boe / day production was 38,063,392.46 barrels for Canada and the U.S. Converting gas at the traditional 6 to 1 heating value basis. Therefore our
budget which is financed and allocated based on North American producer deliverability is $315.26 for each boe / day as of December 31, 2019 production volumes. Which isn’t bad really. Even with today’s oil price of approximately $37, one years revenues would be $13,616.00 making the one time cost of the development of the Preliminary Specification just 2.31% of that barrel of oil's full year's revenue.
Spending what is required on developing the Preliminary Specification will stop the behavior of producers sponsoring excessive competition in the marketplace. Producers won’t be able to afford anything else after the development of our solution and they need to learn to respect the rights of others and uphold their Intellectual Property. Once again I’m glad to be the one instructing them on this finer point of business. Focus and commitment to their business beyond the presence of the next bright shiny object has always been an issue with them. This is apparent in their current activities of beginning to return their shut-in production.
These are the opportunities that are provided to you in a capitalist marketplace when you build value as opposed to destroying it like the bureaucrats have. The need for industry to have some skin in the game here is paramount to the success of the initiative. Bureaucrats have always avoided having any involvement in initiatives such as ours and that somewhat predetermined any ERP developments failure, as it has with the outcome of the industry today. Our
user community needs to have the active involvement of all areas of the oil and gas industry, service industry and others associated with it. With producers money, it may be that their involvement would follow? I am also cancelling my personal coverage of any budget overrun as I had pledged to do in the prior budget version. If there are any cost overruns they will be subject to the same margins and pricing requirements defined here, and will be paid by the industry based on North American oil and gas deliverability.
The producer bureaucrats have managed the industry as if the revenues earned by the producers was money that was theirs and everyone was trying to “leech” off them. In a way that is 100% correct. Oil and gas is a primary industry in which the revenues of the producers are representative of all of the costs associated with all aspects of the oil and gas, service, tertiary and general economy. These “leeches” are also what allow the bureaucrats to be in control of those revenues and hold on to them as if they were their own. The fact is now they’re not, they’ve lost operational control of that aspect of their business. More will have to be done by the producers to ensure that their wants and needs are met by the service and subsequent industries through the sponsoring and direct funding of the innovations and developments necessary to do so. And just as People, Ideas & Objects are doing in advance. Gone are the days where anyone can go to investors and sell them the idea that oil and gas is a good place to invest. Bureaucrats destroyed that opportunity for themselves and everyone else.
The industry has been managed in a manner that has cost everyone several trillion dollars. The amount that will be lost in 2020 could be close to a trillion dollars just for this year. Without a plan or strategy to rectify the situation there’ll be no change in the industry. Without a renewed focus on
profitability there will be no change in the industry. And what are said bureaucrats talking about in the marketplace today? Nothing. We’re probably looking at picking up the pieces of the industry immediately after these bureaucrats leave. Why would they leave? Simple, there's no cash. Without cash you have no business. Making it exponentially more difficult to manage. And without cash what purpose would the bureaucrats stick around when they were only there to ensure they were skimming most of the bounty for themselves. I found this quote from
Micheal Milken’s website and it deals specifically with this cash issue.
The simple rule of thumb is that risk in capital structure should vary inversely with volatility and risk in the basic business. To paraphrase the late Harold Geneen of ITT, you can make a lot of mistakes in business, but you can’t run out of cash. For some companies, even a dollar of debt is too much. This was as true for some airline, aerospace and technology companies of the late 1960s as it was for telecommunications, networking and Internet companies of the late 1990s.
But who knows maybe these bureaucrats have developed a way in which companies don’t need cash. I mean this of course by not needing cash, and yet doing so in a productive way. Investing in your businesses
profitability is a productive activity. The value proposition of just drilling wells was never of any value, which is certainly evident today.
We’ve come a long way since we published the
Preliminary Specification in 2013. Certainly it’s timely in the marketplace today, which doesn’t mean that the bureaucrats realize that it’s necessary. They’ll need to be pushed out or left to leave and therefore the need for Preliminary Specification will not be realized until the mid term. There is one criteria that may change that. And that is the looming complete, and possibly somewhat permanent collapse of the global natural gas price. When people learn of negative prices in global natural gas markets they’ll know that somethings rotten. The issue is that the Organization of Natural Gas Exporting Countries ONGEC+ doesn’t exist and shale based natural gas producers went through a wholesale destruction of their business during the financial crisis over a decade ago. Maybe the bureaucrats are feeling there won’t be much left to lose. I see it as additional justification for the bureaucrats to say so long.