User Community Developments, Part VI
The reality of the 21st century is beginning to be realized by many people. Back in the 1990’s when I started working on this project it was the wild west in terms of Intellectual Property. If you had any, that only lined you up in the firing squad. It didn’t make you valuable or competitive, it made you susceptible. Today it’s a completely different story. People realize that Intellectual Property is among the most valuable assets that you can own. If you could own anything today, I think IP is something that would provide you with a prosperous future. I feel that you either need to own it, have access to it through a license agreement or work for a firm that has a license to some IP. Those are the only three ways in which you will be employed in the future. As a user community member and service provider I am offering the opportunity to secure your future in what I believe to be the most valuable oil and gas administrative and accounting asset available, a license to the Intellectual Property making up the Preliminary Specification.
Some people believe that the only type of organization in the future will be software companies. I fully subscribe to this fact. Nothing of value will be owned and operated in any industry through any means other than through software. You can own the oil and gas asset, for what that will be worth. However you will have to have access to the software that makes the oil and gas asset profitable if you want to be in business. (Which makes our ICO particularly interesting and valuable.) Every industry and every business will be subject to this very simple fact. Software will be the only business that exists anywhere. How do you own software? Through the Intellectual Property that it’s comprised of. Two simple facts that will drive the 21st century to what we know is possible. And that is infinitely further than where we are today. You can not compare an industry such as what we have in oil and gas today. Where we’ve had no real development or evolution, in my opinion, over the past four decades. With an oil and gas industry that will be subject to the innovation and competitive advantages of 3,000 user community members and service providers freely innovating in the decades to come.
There is always the opportunity for anyone and everyone to go about the process of developing their own Intellectual Property. The time that I’ve been at this project is consistent with the amount of time that it takes and will always take. Ideas are easy to come up with. The difficulty is proving their functional through dedicated research that proves the ideas are usable. That research only took me ten years. My offering of a license to the Preliminary Specification is the second tier of value in terms of earning any IP. And it is available today through this process of application.
Two examples of every industry and every company being a software company are HSBC and WalMart. Everyone thinks Walmart is in the retail business, it was born a software company in the 1960’s. I believe their competitive offering will defeat the “in every business” or “world domination” model of Amazon. Retail is a dying business, except for WalMart. If you look deep into their business it was never about being a retail provider, but using systems to give the customer what they want at the lowest price. Each WalMart has the ability to cater to the unique community that they’re located within. Other retailers offer the same experience in every store they own. Although I believe Walmart drifted away from this orientation in the recent past. The new CEO is investing heavily in technology and training to compete online.
It was in the early 1980’s that the Information Technology manager of HSBC was able to create an application called Hexagon that enabled a customer to “pool” their cash resources that were dispersed around the world. These cash resources were dispersed in order to provide the financial resources of each division and region that needed to function on a day to day basis. On a cumulative basis this was a very large commitment of cash and logistically difficult to manage. Therefore with HSBC’s Hexagon application each region could essentially use the same, smaller pool of cash for their purposes. An innovation that launched HSBC from an intermediate sized bank to the seventh largest bank in the world, a global giant. And moved that IT manager into the CEO’s position. The impact of Hexagon is also reflected in the fact that the company's logo is in the shape of a hexagon.
What we see in these two examples is that WalMart has moved to a dominant position since its founding and adoption of IT in the early 1960’s. And HSBC fundamentally changed the makeup of their competitive offering through IT in the early 1980’s. Other examples would be Kmart and Sears who have failed to implement any changes and are in precarious financial positions. I would argue that oil and gas would be closer to the Kmart, Sears era of IT implementation and I think that would prove to the oil and gas bureaucrats that I can be extremely generous with my comments. Going forward it would seem that oil and gas will be subject to the disintermediation that is the overall, global trend affecting business and industry. The question is where do you stand in terms of that transition? And how do you own any IP.
The Preliminary Specification, our user community and service providers provide for a dynamic, innovative, accountable and profitable oil and gas industry with the most profitable means of oil and gas operations. Setting the foundation for profitable North America’s energy independence. People, Ideas & Objects Revenue Model specifies the means in which investors can participate in our future Initial Coin Offering (ICO) that will fund these user defined software developments. It is through the process of issuing our ICO that we are leading the way in which creative destruction can be implemented within the oil and gas industry. Users are welcome to join me here. Together we can begin to meet the future demands for energy. And don’t forget to join our network on Twitter @piobiz anyone can contact me at 403-200-2302 or email here.