Chandler on Organizational Capabilities
In a 1992 paper entitled "Organizational Capabilities and the Economic History of the Industrial Enterprise" Professor Alfred D. Chandler's summaries his work. Through this blog's review of Chandler, it is hoped that we gain insight into the role of the organization in the economic development of Western based businesses. Chandler's paper certainly provides that understanding and I highly recommend reviewing it for your own benefit. There are two other references to note here today. Both are in direct contrast to the firms that are noted in Chandler's paper, and lastly we will reference Professor William Lazonick's conclusion in "The Chandlerian Corporation and the theory of innovative enterprise".
The first reference is that Fitch has revised it's outlook for Royal Dutch Shell to negative from stable. Putting their AA+ credit rating in doubt due to Shell's medium term cash flow projections. These projections assume that Shell will be able to increase their production by 600,000 barrels by 2014 and prices will average $60.00. If Shell were able to increase their production by 600,000 barrels per day and earn only $60.00 in terms of an oil price, why would Fitch put them on notice? To me there seems to be more to the story then what Fitch is stating. Possibly they don't see the 600,000 barrels per day as "possible". This downgrade of Royal Dutch Shell strikes me as odd, after all the firm is only carrying a 15.5% net debt to capital ratio. Are the analysts seeing more in terms of difficulty in the oil and gas industry?
The second article that I want to draw attention to is from John Hagel on his blog "Edge Perspectives". His commentary reflects how the future economic conditions will have fundamental changes in the ways that industries are organized. What is clearly stated as the competitive advantages of firms in the past 100 years are no longer present in his future perspective. A future perspective that is consistent with the Draft Specification's view of the oil and gas industry.
Although these three introductions appear at first to not have any relevance to one another, they are all saying the same thing. Chandler notes the past was developed at different times and with different technologies, today the oil and gas producers are having difficulty in times of robust commodity prices and the future as Hagel notes, is always uncertain.
While understandable, these efforts to read near-term indices also present very significant risks. We continue to be seduced by near-term news, while losing any perspective on longer-term trends. These longer terms trends tell a very different story and suggest that we may be lulled into complacency by the short-term news of recovery.and
There is absolutely no reason to believe that the long-term performance erosion will not continue.Those two references of Hagel's are certainly in line with the long term perspective taken at People, Ideas & Objects. We have consistently highlighted the work of Professor Carlota Perez and the accuracy of her prescient analysis of the long wave economic developments. Hagel is stating clearly that today we are experiencing these forces and now is the time to shift our focus to them.
The Power of Pull suggests that we are going through a fundamental shift in the source of economic value creation. In the past, economic value creation depended on proprietary knowledge stocks. The challenge for any company was to acquire some proprietary knowledge, rigorously protect it to make sure no one else had access to it, and then as efficiently as possible extract the economic value from this proprietary knowledge stock for as long as possible. As change accelerates and uncertainty grows, though, knowledge stocks depreciate at a more rapid rate. In this kind of environment, the key to economic value creation shifts to the ability to participate in a growing number of diverse knowledge flows to more rapidly refresh our knowledge stocks.The Community of Independent Service Providers (CISP) is exactly what he is talking about. Participation as an independent entrepreneur that develops and implements the "knowledge stocks" of the innovative oil and gas producer is what the CISP is about. These people will also be the ones that work closely with the People, Ideas & Objects developers to instill their knowledge into the tools they will use to define and support the innovative oil and gas producer.
The good news is that there is a pragmatic migration path that can move us from where we are today to where we need to be in a world of pull. Small moves, smartly made, can in fact set big things in motion. To pursue this path, though, we will need a sense of direction, harness different forms of leverage and deploy platforms that can accelerate the pace of change.These small moves could be made by following this process to join the CISP. In the past week we provided a comprehensive review of Professor William Lazonicks work on Chandler. I want to close this post with a reference from Lazonick's conclusion that shows these changes are inevitable. Inevitable to everyone but the bureaucracies that are resisting these changes.
In the 2000s, it can fairly be said that the Chandlerian corporation has ceased to exist. In historical retrospect, Alfred Chandler uncovered the dynamics of a historically-specific business model that drove the development of the world’s richest economy. The essence of capitalism is, however, as Schumpeter recognized, change. The work of Chandler has provided us with a deep understanding of the foundations of US economic power in the middle decades of the last century. His work does not provide us with a roadmap for understanding the business models that have become dominant in the first decades of the 21st century. There is a need for us, who seek to build on the Chandlerian legacy, to remain committed to the integration of theory and history. My claim is that, with its focus on strategic control, organizational integration, and financial commitment, “the theory of innovative enterprise” is a potent framework for analyzing the process of change. It is a framework that, through the integration of theory and history, can enable us to “catch up with history” so that we can analyze the present as an evolving reality before the present as history passes us by. p 29Our appeal should be based on these eight "Focused on" priorities and values of how better the oil and gas industry and its operations could be handled. They may not initially be the right way to go, but we are committed to working with the various communities to discover and ensure the right ones are. If your an enlightened producer, an oil and gas director, investor or shareholder, who would be interested in funding these software developments and communities, please follow our Funding Policies & Procedures, and our Hardware Policies & Procedures. If your a government that collects royalties from oil and gas producers, and are concerned about the accuracy of your royalty income, please review our Royalty Policies & Procedures and email me. And if your a potential user of this software, and possibly as a member of the Community of Independent Service Providers, please join us here.
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