Intellectual Property is King, Embrace It
The Preliminary Specification states that it is one thing to own the oil and gas assets. Which the producers do today. What is also necessary is to have access to the Intellectual Property and software that makes the oil and gas asset profitable. To be honest this is why People, Ideas & Objects has not been funded yet. Our Intellectual Property is the eight hundred pound gorilla in the room. When I had the difficulties that I had with Oracle in 1997 it was inconceivable to me that I would lose the work that we had done. I owned the Intellectual Property. What I didn’t realize was it was the wild west in terms of how Intellectual Property was dealt with in business and there was nothing that could be done. Today you can look at any situation in any industry and see the origins of the product coming from many years of Intellectual Property development. That is the one big difficult aspect of Intellectual Property. It takes a lot of time, you have to be right and it costs a lot of money.
It’s no longer the wild west. There were many times in which the bureaucrats worked together to try and take the Intellectual Property that is the Preliminary Specification. The most recent was last year through Ernst & Young and Oxford Institute for Energy Studies. There have been so many attempts, they probably are beginning to realize that this fight is over. What should be particularly galling is that I originally approached the industry on the basis of establishing a research firm based on developing the IP with their resources. Which would have made the IP thiers. They said they didn’t work with small research firms.
Continued argument about this a futile exercise. Many years ago I sent an email to all the CEO’s in the industry. Stating that they should not use my IP. I am reiterating that statement here and now. Don’t use my IP. Think about the implications of this. Your CEO is a law abiding citizen who operates a lawful corporation. If you trick your CEO into using my IP, your company is mine. If you spend the money with another software developer to build the system anyway, it will never see the light of day. So you have two choices, that old standby you love to use every minute of the day. Do nothing. Or work with the guy who screams at the bureaucrats five times a day.
Today Intellectual Property is the basis of any industry, and it is a fool who thinks otherwise. There are a lot of foolish bureaucrats in oil and gas. They would rather be unprofitable than accept the Preliminary Specification and the implications that they lose the power and control of the industry. We’ll see how long they can hold out. As I mentioned the establishment of IP in industries has been made. We, as of last week, began the movement to the next phase of the development of IP in the business world. IP as a competitive weapon.
Other than Steve Jobs who understood Intellectual Property better than anyone and developed the largest software company in the world. The next individual in terms of their understanding of IP has to be Larry Ellison of Oracle. And he has stepped up his game in this area. What we are seeing are the small changes and minor tweaks to the availability and methods of management of the Java programming language. It would be my guess it will be removed from the enterprise marketplace in its entirety. And be very limited in any of the other markets. Oracle feels that Java is a cornerstone of their competitiveness and are not satisfied that it is available to their competition. Therefore if only Oracle and Oracle customers, such as us, are able to use Java in the development of applications, then competitors will need to use something else. And to be quite frank there is nothing else.
The Supreme Court would not hear Google’s request for an appeal of their litigation with Oracle. We haven’t heard if Google paid the many billions of dollars in penalties or if they have a license to use Java, yet. The moral of the story is, I think, don’t buy an Android phone. It may not be working very soon. I also think Oracle is using the Federal Government to remove Android from the marketplace. We’ll see.
This is the world that we are going to be operating in in the very near future. Well actually this is happening as we speak. So brush up on what IP is and begin ensuring yourself what it is that is required in the future to secure your commercial and employment opportunities. We have many here at People, Ideas & Objects. The only requirement is, and it is a stiff requirement, that no bureaucrats need apply.
The Preliminary Specification and user community provides the oil and gas producer with the most dynamic, innovative, profitable and successful means of oil and gas operations. People, Ideas & Objects Revenue Model specifies the means in which investors can participate in these user defined software developments. Users are welcome to join me here. Together we can begin to meet the future demands for energy. And don’t forget to join our network on Twitter @piobiz anyone can contact me at 403-200-2302 or email here.