Where's the Problem? Part II
First off, this blog post is number 3,000. Secondly, you all have my humble apologies.
Declaring some team as the innovative leaders of the producer firm is usually how the bureaucracy has dedicated themselves to innovation. Having the “team” resume their regular duties once the press release, or dog and pony show is completed. At best these “team” members which emulate the Former Soviet Union's propaganda committee, will gather once a month for advanced naval gazing sessions of their innovativeness. Although the situation is not the same, the two are oddly consistent in terms of their performance and productivity.
People, Ideas & Objects undertook the necessary research into how innovation is conducted and developed, implemented and managed in technology and science oriented businesses and industries. This was done through a comprehensive review of primary research on the subject. With a dedicated focus on two specific Professors Giovanni Dosi and Richard N. Langlois. What we learned is that innovation is a defined and replicable process that is instilled within the organization. It is either purpose built, as in the most obvious case of Apple, or it is culturally missing both organizationally and industry wide. In a global business environment where competition is no longer across the street and the consequence of it usually arrives in your market seemingly overnight. Or made apparent through the demands of the capital markets, with its speed of decision making and wealth of global options. Where the long standing reputations and cultures of a firm’s performance are what stand out and are what exist for eternity in an Internet connected, global rumour mill.
Idle navel gazing is unproductive as most everyone can comprehend. In Tuesday’s post we discussed how the Preliminary Specifications detailed, actual, factual accounting identifies which properties are not producing profitably. How a team of engineers and geologists could be deployed to triage what might be possible to remedy the situation at that specific property and enable the changes necessary for profitability to return. Deployed on a real, live issue is where innovation is needed. Dreaming up solutions with no understanding of what the issues are, other than how to build the balance sheet faster might be what navel gazing is defined as. Profitability is the only business issue of concern anywhere and always. In the Preliminary Specification profitability drives the organization and innovation is its defined organizational solution.
One of the five Organizational Constructs of the Preliminary Specification is Intellectual Property. The point of today’s discussion is on the IP of the engineering and geological science and technologies of oil and gas. These are now being documented and the copyright is being earned by the individual engineers and geologists that are joining our initiative to rebuild the oil and gas industry on an innovative and profitable footing. They will be the ones that are forming the technical expertise in the industry from the point of view of their application of engineering and geology as a service they’ll provide in combination with the Intellectual Property they’re now developing. (See also the discussion on Specialization and the Division of Labor.)The Knowledge & Learning module of the Preliminary Specification enables these triage teams to know and understand the state of the art in oil and gas. The engineers and geologists would be able to maintain their Intellectual Property in the Research & Capabilities module which then populates the Knowledge & Learning module by geographical, geological, operational and other criteria for the Joint Operating Committees that are associated with those designated characteristics and classifications. Providing the engineer or geologist with a means of marketing and distribution of their newly published, probably published somewhere else first, and well earned Intellectual Property. Where they will be able to use that published explicit knowledge in combination with their tacit knowledge as a service to build their consulting revenues we’ve discussed in the Intellectual Property section of the Organizational Constructs page of our Wiki. IP based on some unique understanding of why that formation or that method of completion has behaved in that matter over the course of its productive life, and the innovative solutions they’ve developed. Solving real life problems that are derived from the lack of profitability. Not necessarily developing new earth shattering, pun intended, shale technology but focusing on the critical science and technological details of the entire oil and gas industry.
As a result of People, Ideas & Objects, our user community and their service provider organizations proving there has been a deliberate lack of profitability, accountability and speed in today’s North American oil and gas producer. And there has been no action to resolve it. We are relegated to rebuilding the industry brick by brick and stick by stick in the vision of the Preliminary Specification and as we’ve defined in the recent series “Oddly Enough, That’s Not Much Different Than the Old Plan.” To make these changes in the institutions that exist would be difficult at any point in time. When these organizations are faced with existential crises such as they are today, then they have the opportunity to do so. No changes will be made under the current administration, we’ve now proven they’re too conflicted and self interested to make the appropriate choices. Therefore it will actually be a simpler process of organizing in our new environment without having to deal with the constraints and compromises of the past cultural influences being considered. We will be able to rebuild much quicker in the vision that has been laid out and gain an efficiency and effectiveness above what a compromised solution would have offered. We are liberated and unconstrained.
The above detailed process of the IP of engineering and geology deployment is part of one of the two processes of innovation provided in the Preliminary Specification. By using Intellectual Property to appropriately manage the development of the science and technology of engineering and geology we are using the tools that were set out in the U.S. Constitution and the primary reason the U.S. is the most dominant economy in the world. Producers today have sought to consistently wash the IP of any vendor across the industry in an attempt to foster copycat styled competition in a vain attempt to achieve cost control. This is contrary to what the law requires, or in other words illegal. And it has stifled the innovation in the industry as there is nothing in it for anyone to bust their brain when the industry just abuses the results. The copycat competition fostered in their environment has ended as Intellectual Property is now recognized as its dominant position in business. Oil and gas will be based on its science and technology of engineering and geology by those who advance it. Copyright provides the monopoly power to express the ideas that are discovered. Therefore limiting the duplication of innovations in the industry and focusing the market on those that have the ideas. Today, in order to adopt these copycat competitive policies, producers had to ensure that none of this explicit engineering or geological knowledge was published. It had to be freely available to anyone and everyone in all of the producer firms. It is therefore undocumented and available for anyone to pick up, publish and begin advancing it by beginning to build their IP and service organization or oil and gas producer around. In today’s business environment there is quickly becoming the understanding that it is a software world. Such as what People, Ideas & Objects et al claim that it’s not good enough to just own the oil and gas asset. You’ll also need access to the software that makes the oil and gas asset profitable.
Software is derived from Intellectual Property. It is therefore an Intellectual Property world and those that are eligible to earn it and claim it are those that are respected. Trolls, pirates and others are sent back to the fourth century. If you are actively seeking to destroy another firm's well established Intellectual Property by copying it, then you are effectively destroying all Intellectual Property. And you will be going against all those that are now basing their organizations on IP, and that is no longer and will never be acceptable again. You will be making yourself a pariah. The fact that oil and gas has not documented their IP is an opportunity. You wouldn’t be copying any other published works. And the process of having it documented and published by those who will earn the rights should be seen as necessary in order to turn things around in this industry. You’ll not be a pariah, but will be conducting a valuable service that should have been completed long ago. Even if there were published works they would form the foundation of the industry that is readily available and can be seen by those with new and innovative ideas that are outside the domain of the status quo. Expanding the understanding of the industry with the opportunity to publish their new ideas and establish new service organizations or producers around that idea. An endless cycle of rapid and iterative innovation where technologies expand the sciences and in turn expand the technologies…
Please note that this treatment is different from what was one of the compromises that were contemplated in the Preliminary Specification. Initially, and as the Research & Capabilities and Knowledge & Learning modules are written, they denote that it is a producer based development of engineering and geological based capacity and capabilities. This is no longer the case and is as I’ve defined here today. The earth science and engineering capabilities and capacities of the new oil and gas industry we’re building here are discussed in the IP section of the Organizational Constructs page of our Wiki. We’ll be discussing these points further in our next post.
I’ve proposed a solution to the chronic lack of profitability in the industry and its associated issues of specious accounting. In late August 2021 People, Ideas & Objects put producers on record that they can’t, won’t and will not ever address their lack of accountability. Leading to the question of whether all of these issues were by design or incompetence. I feel this has now sealed theirs and our futures. The opportunity People, Ideas & Objects sees is that all of us can channel all of these people and Organizational Constructs into innovation, productivity, performance and profitability throughout the North American oil and gas industry. Tapping into their inherent motivations to capture a dynamic, innovative, accountable and profitable oil and gas producer and industry, focused on providing the most profitable means of oil and gas operations, everywhere and always. To enable a continued expansion of the deliverability and reserves to ensure North American energy independence for the lowest cost available to consumers. An industry where it will be less important who you know, but what you know and what you're capable of delivering, what the value proposition is that you’re offering?
Those interested in joining our user community are People, Ideas & Objects priority and focus. The Preliminary Specification, our user community and their service provider organizations provide for a dynamic, innovative, accountable and profitable oil and gas industry with the most profitable means of oil and gas operations, everywhere and always. Setting the foundation for profitable North American energy independence, everywhere and always. In addition, our software organizes the Intellectual Property of the exploration and production processes owned by the engineers and geologists. Enabling them to monetize their IP for a new oil & gas industry to begin with a means to be dynamic, innovative and performance oriented. Providing a new investment opportunity for those who see a bright future in the industry. A place where their administrative, accounting, exploration and production can be handled for the 21st century. People, Ideas & Objects have joined GETTR and can be reached there. Anyone can contact me at 713-965-6720 in Houston or 587-735-2302 in Calgary, or email me here.