A Producers Plan of Action
You do reap what you sow and now is the time to start thinking about the long term and how the industry will meet the consumers needs for energy. You’ll need to win back all of these people, the investors, bankers, service industry and employees. And they’ll need solid proof that you’ve found that old time religion. Profits, because an industry can’t live off of cash flow as a measure of its health. It needs profits. And we’re talking about the real, bankable profits that I’ve never seen earned in the industry in these past few decades. You’ll need, therefore, to base your accounting on something that is more reasonable than what has been done in the past. For as much criticism and blame that I have laid at the feet of the SEC for this current situation, they define the outer limit of what a producer can record as their asset balances. That doesn’t mean that each and every producer hits that limit each and every year.
Beg, borrow or steal the budget needed for the Preliminary Specification. The only way that production discipline is going to be implemented across the industry is through the decentralized production model of the Preliminary Specification. This will also institute the new accounting basis that enables the price maker strategy to be the foundation of each and every producer. It will be in that way a producer can temporarily shut-in any unprofitable production, save the reserves for a time when they can be produced profitably, cease to dilute their profitable properties by producing unprofitable properties, reduce the costs that the remaining reserves have to recover and allow the commodity markets to find the marginal cost. This will be the strategy of the industry as opposed to today’s destruction of the asset and ruining themselves financially in the process of “market rebalancing.”
Participate in the user community. People, Ideas & Objects Preliminary Specification is user based software developments. Active involvement will ensure that the unique needs of your assets are captured in the software and your company will be able to function with the software when it’s built. Bureaucrats have become adept at finding scapegoats to blame for their current demise. Blaming me for not building the software you need is not going to be my fault. It’ll be yours. And to the larger issue, the industry as a whole needs to start taking responsibility for the things that it does do. Those big boy pants are still hanging in the closet.
This situation will be many years of hard work in order to turn around the industry. Don’t expect any help from the investors or bankers that you may have had a relationship with in the past. They have memories. You’ll need to earn their trust back before they start answering the phone again. That’ll be by establishing a record of operating a profitable industry. The amount of damage that has been caused is so significant you can only begin to imagine. You will be alone in this and will need to suffer and sacrifice in order to rebuild this industry. But you know what they say, the struggle is the prize.
I’m sure people don’t like me talking to the bureaucrats like I do. What respect have they earned? Most of them will be leaving in the next year anyway, seeking newer pastures. This plan of action will be implemented by the new oil and gas leadership. One that is going to rise out of the ashes of what is left of the mess that exists today. We have a job to do, let's get it done.
The Preliminary Specification and user community provides the oil and gas producer with the most dynamic, innovative, profitable and successful means of oil and gas operations. People, Ideas & Objects Revenue Model specifies the means in which investors can participate in these user defined software developments. Users are welcome to join me here. Together we can begin to meet the future demands for energy. And don’t forget to join our network on Twitter @piobiz anyone can contact me at 403-200-2302 or email here.